Blow up a truck

Netflix launched its ultimate blockbuster on December 13th 2019: 6 UNDERGROUND directed by the master of the genre: Michael Bay (Transformers, Bad Boys, Armageddon, No Pain No Gain), with Ryan Reynolds & Mélanie Laurent. Because the most explosive movie deserves the most explosive popcorn, Netflix and Marcel gency launched the BOOM POPCORN in France.

Nearly 300,000 intrigued Internet French users called in a few hours to order their buckets. On December 13th, an army of delivery men distributed the buckets to the lucky winners, so that they could watch 6 UNDERGROUND while eating the BOOM POPCORN.

The operation visible everywhere started on Netflix’s social networks in France.

It was then relayed by footballers such as Alphone Aréola (PSG), Wissam Ben Yedder (AS Monaco), Michy Batshuay  (Chelsea FC), Dante Bonfim Costa Santos  (OGC Nice).

The BOOM POPCORN also found its place on the Lolywood channel

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